AUSTRALIAN AND BRIT PUBLIC TV BROADCASTERS SIGN CONTENT DEAL WITH MYSPACE
January 25th 2008 20:39
MySpace users can access Australian television shows after the signing of a new deal with national broadcaster, the Australian Broadcasting Corporation and its British counterpart, the BBC.
The two public broadcasters have signed an agreement with MySpace allowing the use of their video content on the social networking website, according to a report in The Australian.
MySpace users can copy clips from the MySpaceTV channel and paste them to their profile.
"The ABC and BBC deals ensure MySpace users are now able to add new clips from the best in local and international TV programs to their profiles and continues the growing momentum of MySpaceTV," MySpace.com Australia & New Zealand vice president, Rebekah Horne, said.
BBC's catalogue of programs will include Doctor Who, Robin Hood, The Catherine Tate show, Red Dwarf and Top Gear.
Rebekah Horne admitted one of the reasons behind the creation of the MySpaceTV network in 2007 was to provide users with a legal way of adding copyrighted material to their pages.
“Last year, MySpace collaborated with Network Ten's Meet the Press program during the federal election campaign. Footage from the television show was made available to MySpace users and in turn, user generator content was broadcast on Ten.
Other content providers to have already signed with MySpace include National Geographic and sports company Rip Curl.
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