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ENGLISH-LANGUAGE DAILY FREESHEET YOUTH-ORIENTED TABLOID TO BE LAUNCHED IN THAILAND IN MARCH

December 14th 2007 03:14

AP reports that The Nation Multimedia Group, the publisher of The Nation, one of Thailand's two English-language daily newspapers, said on Wednesday it will begin publishing a free English-language daily tabloid next year.
The paper, to be called Xpress, will target younger readers and launch in March, according to the group's chairman, Thanachai Threerapattanavong.
It will be Thailand's first free English-language daily, and will be distributed at stations of Bangkok's elevated mass transit rail system, as well as in restaurants and other major public venues.

Circulation figures for Thailand's two English-language newspapers, The Nation and the Bangkok Post, at 30,000-60,000 daily, are small compared to their Thai-language counterparts, but the two broadsheets are influential because of their generally more comprehensive news coverage, says AP.

- From MediaBlab
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