HEARST MAGAZINES JOINS RUSH TO SIGN UP WITH NEW INTERNET TV SERVICE
December 13th 2007 01:23
US Media Week reports that Hearst Magazines is the latest US media company to sign on to distribute content via Next.TV, the new internet television service which is being built into all new HP notebook computers starting in 2008.
The company said it plans to deliver original video content from its magazines, CosmoGirl, Good Housekeeping, Marie Claire and others. Hearst joins a growing list of traditional media players partnering with the start-up web TV service, which is expected to provide consumers with access to up to 50 on demand channels via their PCs when it goes live next year.
- From MediaBlab
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