NEWSPAPER READERSHIP IN UK FALLS BY FIVE MILLION OVER 15 YEAR PERIOD
December 23rd 2007 06:24
The number of UK adults reading at least one national daily newspaper on an average day fell from 26.7 million in 1992 to 21.7 million last year, according to research.
The Guardian reported that in 1992, 59 percent of adults read one or more national daily newspapers, compared with 45 percent last year, the figures from a National Readership Survey commissioned by the House of Lords communications committee found.
However, according to the Guardian, two national daily and three Sunday titles went against the trend - the Daily Mail, the Times, the Sunday Telegraph, Sunday Times and Mail on Sunday.
- From MediaBlab
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