AUSTRALIA'S NETWORK TEN AND FOXTEL SIGN RIGHTS TO 2010 COMMONWEALTH GAMES IN INDIA
January 16th 2008 09:40
Network Ten and Foxtel have secured the exclusive Australian broadcast rights to the 2010 Commonwealth Games in Delhi, India.
The agreement will see TEN and Foxtel deliver Australian viewers the most comprehensive coverage of this blue ribbon multi-sport event ever seen on Australian free-to-air and subscription television.
Ten, who today officially won the rights from the Organising Committee for the Delhi 2010 Commonwealth Games as part of a competitive bid process, will partner with Foxtel to broadcast the 2010 Commonwealth Games, from October 3 to 14 that year.
Importantly, many key events from the Delhi 2010 Commonwealth Games will be broadcast within Australian prime time zones.
TEN and Foxtel will also look to on sell the radio rights, with Foxtel securing the exclusive subscription television and exclusive new media rights, including mobile, internet and digital video broadcast handheld.
The 2010 Commonwealth Games will also be the first to be host-broadcast produced in full high definition.
Foxtel will compliment Ten’s extensive coverage by offering its subscribers an expanded service that will provide an unparalleled choice of Commonwealth Games competition across all 17 sports.
Suresh Kalmadi, chairman of the Delhi 2010 Commonwealth Games Organising Committee, said, “The rights for the Delhi 2010 Commonwealth Games, which are represented by Fast Track, our exclusive broadcast rights agency, were keenly sought by a number of parties, but the Ten and Foxtel partnership was compelling and will deliver the most comprehensive coverage ever for Australian audiences in the 80-year history of the Games.”
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